Teaching portfolio

CLIENT: Booker T Washington High School of Performing and Visual Arts:

PROJECT: Design Pole banners which represented each of the high school’s four distinct clusters: Music, Visual, Theater and Dance.

RESULTS: Student’s created these Pole Banners with my direction on keeping them all within the deign campaign I created.

Email Marketing portfolio

Client: Forever Flawless, LLC.

Objective: Creative development and implementation of email marketing, mobile design, and digital strategy.

Results: Efforts increased online reach, engagement, likes, page visits, and increased door traffic by .53 percent

Broadcasting portfolio

CLIENTS: CNN / CNN Europe.

OBJECTIVE: Create a promotion that reflects 100 years of the 20th Century.

In the opening scenes the viewing audience can experience each person’s memory through the eyes of that individual by way of the golden globes which represents each person’s memory.,

RESULTS: An award winning promo for CNN / CNN Europe.

Higher Education portfolio

CLIENT: Morgan State University’s MBA program:

OBJECTIVE: Developed and executed the advertising and marketing for the MBA program’s print and online presence.

RESULTS: Increase of 20 percent for the MBA program’s enrollment the following semester.

Higher Ed Marketing II

Higher Ed Marketing III

As Creative Director of Marketing and Brand Management for the University of Central Oklahoma, I found myself facing a shrinking budget, a Designer who was leaving, and over 40+ concerts, orchestras, symphonies, plays and more that needed to have marketing material before their scheduled dates. These designs represent only a few of the shows that were produced by the professors, students and talented guests.

Spring Coral Concert: Mystics, Mavericks and Monsters

Publishing portfolio

CLIENT: Archer Bowman Marketing, LLC.

OBJECTIVE: Launch a quarterly pocket magazine while attending graduate school.

RESULTS: Morgan Mix Magazine, which became the go-to magazine for local marketers looking to reach a diverse community and student population of 22,000.